Editor
Jon Hammant — Editor
Jon Hammant is the editor of the iPhone Sites editorial network. He covers Apple's hardware and software roadmap — foldable iPhones, display technology, MacBook design, the iPad lineup, and the broader Apple ecosystem. Software engineer by background.
Find Jon on GitHub · hammant.io.
About MacBook Neo
An independent editorial publication covering the next generation of MacBook technology, Apple silicon, and the future of the Mac laptop.
Our Mission
MacBook Neo was launched to cover one of the most significant shifts in personal computing: Apple's transformation of the Mac laptop through custom silicon, new form factors, and aggressive pricing. The introduction of Apple silicon fundamentally changed what a laptop can be, and the MacBook Neo product line represents Apple's boldest attempt yet to bring that vision to a wider audience.
We provide in-depth editorial coverage of the technology, strategy, and market dynamics behind Apple's Mac laptop evolution. From chiplet architectures and advanced packaging to thermal design, display technology, and repairability, we analyse the engineering decisions that shape each generation. Whether you are evaluating a MacBook purchase or simply fascinated by where Apple silicon is heading, we offer the depth of analysis you will not find in general tech coverage.
What We Cover
Apple Silicon
Deep analysis of A-series and M-series chips, chiplet strategies, advanced packaging, and performance-per-watt trajectories.
Hardware Engineering
Thermal architecture, display innovations, GaN power delivery, repairability, and the physical design of next-gen MacBooks.
Market Analysis
How MacBook Neo competes with Chromebooks, MacBook Air, and Windows ultrabooks at every price point.
Future Roadmap
Forecasting where Apple silicon, form factors, and Mac software are heading based on patents and supply chain intelligence.
Our Editorial Approach
MacBook Neo is completely independent. We have no commercial relationship with Apple, any retailer, or any chip manufacturer. Our editorial judgements are based on technical analysis, benchmarks, teardown data, and supply chain intelligence rather than marketing materials or access incentives. When we praise a design decision, it is because the engineering merits it. When we identify a compromise, we explain the trade-off honestly.
We publish new articles daily, each aimed at readers who want genuine technical insight presented in clear, readable prose. Our audience includes developers, creative professionals, students, and anyone making a considered MacBook purchase decision. We respect your time and your intelligence.
Our Network
MacBook Neo is part of a network of independent editorial sites covering the Apple ecosystem. Our sister sites provide focused coverage of iPhone industrial design, foldable iPhone developments, display technology, upgrade and trade-in analysis, and Android-to-iPhone migration. Together, we deliver expert analysis across the full range of Apple products and technologies.